Position Summary
NCJW seeks an Associate Director of Communications to join our team in amplifying and elevating the critical issues impacting women, children, and families in the United States and Israel. They shape the narrative that drives impact and broadens NCJW’s audience. The successful Associate Director has a strong familiarity with and appreciation for, if not expertise in, digital communications and is a dynamic storyteller who can translate complex policy and issues for a diverse national constituency including partners, donors, other stakeholders, and the public.
The ideal candidate is an outstanding communications professional unafraid of bold and ambitious goals, who is excited about growing their management experience and brings a successful track record of translating institutional priorities to audience-focused messaging in fast-paced environments. They will be values-driven, agile, curious, and foster an environment of joy and collaboration while amplifying the voices of change-makers across the country. This role reports to the Director of Communications.
Primary Responsibilities
Strategy
Create high-impact strategic campaigns focused on strong calls to action across both online and offline channels
Lead efforts to develop overall communication and public relations activities (traditional, digital, and social) to help advance NCJW’s advocacy agenda while building awareness and affinity for the organization
Identify opportunities to support organizational initiatives and develop communications materials and programs to promote and publicize these activities
Build and foster collaborative relationships with other departments within the organization to stay informed and abreast of new and ongoing initiatives
Directly manage the Digital Media Specialist toward the goal of maximizing the online presence and visibility of NCJW
Media Relations
Establish and nurture relationships with reporters, editors, media outlets — traditional and non-traditional; develop and implement media strategy that is informed by those relationships.
Support the Communications team in accurately and swiftly identifying, engaging, and responding to trending news events, issues, and legislation of national importance, often requiring sensitive judgment calls in emerging issues affecting women, children, and families
Oversee the development and production of graphics and design products that advance NCJW’s strategic priorities, particularly for use in social media
Write and edit persuasive external and internal documents such as press releases, op-eds, fact sheets, talking points, editorial board memos, and communications strategies
Content Development
Oversee the development, distribution, and maintenance of all organizational and programmatic content for digital and print media — newsletters, web and blog posts, one-pagers, brochures, ads, infographics, videos, and more
Oversee or build/design both print and digital products rooted in an understanding of social justice and advocacy, including but not limited to, digital graphics, fact sheets, infographics, fundraising reports, flyers, invitations, presentations, and advertisements
Create branded templates for documents, presentations, and collateral material to be used by NCJW staff and Sections (local chapters)
Management