Position Overview:
We are seeking a skilled and experienced Email Management Expert with expertise in MailerLite, BookFunnel, and Book Clicker to join our team. In this role, you will be responsible for managing our email marketing campaigns, coordinating promotions, and optimizing reader engagement through strategic use of these platforms.
Key Responsibilities:
- Manage and oversee all aspects of email marketing campaigns, including list segmentation, scheduling, and performance tracking, using MailerLite, BookFunnel, and Book Clicker.
- Collaborate with authors and internal stakeholders to develop and execute email promotion strategies tailored to specific books, series, or genres, ensuring alignment with marketing goals and objectives.
- Create and design visually appealing email templates, landing pages, and automated workflows to drive reader engagement, increase book sales, and grow author audiences.
- Monitor email deliverability, open rates, click-through rates, and other key metrics to assess campaign performance and identify areas for optimization and improvement.
- Coordinate cross-promotional opportunities with authors, bloggers, and other publishing partners, leveraging email marketing platforms to expand reach and maximize exposure for our books.
- Stay up-to-date with industry trends, best practices, and platform updates related to email marketing and reader engagement, providing insights and recommendations for continuous improvement.
- Provide training and support to authors and team members on best practices for using MailerLite, BookFunnel, and Book Clicker, ensuring efficient and effective utilization of these tools.
Qualifications:
- Bachelor's degree in marketing, communications, or related field preferred.
- Proven experience in email marketing and campaign management, with expertise in MailerLite, BookFunnel, and Book Clicker.
- Strong analytical skills and proficiency in data analysis tools to track and interpret campaign performance metrics.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively with authors, team members, and external partners.
- Creative mindset and ability to develop engaging email content and visual assets that resonate with target audiences.
- Detail-oriented approach with a focus on quality and accuracy in all aspects of email management and campaign execution.
- Self-motivated and proactive, with the ability to work independently and manage multiple projects simultaneously in a fast-paced environment.
How to Apply:
If you are a talented Email Management Expert with experience in MailerLite, BookFunnel, and Book Clicker, and a passion for the publishing industry, we want to hear from you!
Please follow the link to apply:
https://airtable.com/appL7RfCMz9aV4Wa9/shrV0ty9ft9NSoigq
Job Types: Full-time, Contract
Pay: $150.00 - $2,000.00 per month
Benefits:
Experience level:
Schedule:
Experience:
- Email marketing: 1 year (Required)
Work Location: Remote